Job Description

Integrated Marketing Operations Project Consultant (3 months contract)

About Verizon & Verizon Value

Verizon is one of the world’s leading providers of technology and communications services, transforming the way we connect around the world. We’re a human network that reaches across the globe and works behind the scenes. If you’re fueled by purpose and persistence, explore a career with us.

The Verizon Value Organization is Verizon’s portfolio of prepaid brands: Verizon Prepaid, Visible, Total Wireless, Straight talk, Tracfone and more – serving millions of customers through multiple channels. Our mission in the Value Organization is to build a better-connected world through accessible, quality wireless for all.

• Total Wireless & Verizon Prepaid : At the forefront, we have Total Wireless and Verizon Prepaid, our Flagship brands available at Verizon-owned stores. Verizon Prepaid continues to maintain a robust and loyal consumer base, while Total Wireless is on a rapid ascent, capturing the hearts of more customers with its compelling offerings
• Straight Talk, TracFone, and Walmart Family Mobile: Straight Talk, Tracfone, and Walmart Family Mobile stand as giants in our brand portfolio, boasting significant presence in Walmart. Their extensive reach and solidified position in the market underscore our commitment to accessible, high-quality wireless solutions across diverse retail environments;
• Visible : Visible, as a standalone brand family, caters to the digitally-savvy, single-line customers who prefer streamlined, online-first interactions. This brand is a testament to our adaptability, embracing the digital evolution of customer engagement;
• Simple Mobile : Carving out a niche of its own, Simple Mobile shines as the premier choice among authorized resellers. Its consistent recognition as the most carried brand in Wave7 Research’s prepaid dealer survey for 36 consecutive quarters speaks volumes about its popularity and reliability;
• SafeLink : SafeLink remains dedicated to serving customers through government subsidies. With a strategic pivot towards Lifeline in the absence of ACP, SafeLink continues to fulfill its mission of providing essential communication services to those in need.

Join the team that connects people with quality experiences that give them the best value in wireless.

What you’ll be doing

As an Integrated Marketing Operations Project Consultant, you’ll be responsible for supporting the Integrated Marketing (IM) intake funnel and prioritization of requests by overseeing new projects from conception to assignment, as well as the ongoing evolution of process capabilities. This role manages marketing campaign intake needs and workflow management of tactics to support high-profile, large-impact marketing initiatives across all of the Value Organization brands, including Visible, Tracfone, Straight Talk, and others.

In addition to supporting IM intake and workflow, this role will also be responsible for leading IM campaigns, developing the strategy, and overseeing the execution of product/device, service, and promo marketing campaigns that create awareness, generate leads, and drive conversion. Primary responsibilities involve joining a team of Integrated Marketers balancing creativity with go-to-market best practices, driving scale and impact. The successful candidate must be a true leader, with the ability to make recommendations on best practices, implement new ways of working, and partner with large cross-functional teams.

This is a high-profile role that brings measurable value to our business's success. Additionally, it is a great fit for a self-starter who enjoys driving marketing impact and operational efficiency through building world-class campaigns and developing scalable processes.

This role will be primarily responsible for:

• Design and implementation of strategic tools and templates across Google Sheets, Slides, and Documents to be used in the development of all marketing campaigns;
• Supporting the development of automation, workflows, and templates within Asana;
• Support Marketing Operations with the development and implementation of Integrated Marketing file and folder structure, including naming conventions and hierarchy;
• Project managing various incoming requests that require cross-channel integrated marketing support, Creative Execution, Retail & eTail Marketing,Digital/.com Marketing, and Media Planning;
• Optimize speed to market: date submitted, date prioritized, and date assigned for work to commence;
• As assigned, you will help manage the day-to-day process and timelines of launching brand marketing campaigns;
• Partner closely with other intake teams within the Value Organization to connect projects cross-functionally and in a timely manner;
• Partnering cross-functionally to gain alignment on ownership, timing, and scope of deliverables;
• Ensuring commitments are delivered to the right stakeholders;
• Develop and maintain marketing calendars that clearly communicate the messaging campaigns in the market across marketing channels;
• Identify process gaps and work to continuously improve ways of working .

What we’re looking for

The ideal candidate has a keen eye for details, is highly organized, and understands how to design assets and create templates that communicate a hierarchy of information in a clean, user-friendly format.

• Bachelor’s degree or four more years of experience;
• 3 or more years of relevant work experience;
• Demonstrated experience in developing templates within Google Sheets, Slides, and documents;
• Working knowledge of Asana with experience in creating projects and automation;
• Program Management experience, including the development of timelines & dependencies and experience with cross-functional projects;
• This person will be required to articulate needs to stakeholders and relay pertinent information to management under tight deadlines;
• The ability to identify when certain situations need to be escalated and manage escalated situations;
• Knowledge of a broad range of marketing communications tactics and the ability to drive tactical owners to devise marketing support plans;
• Excellent written and verbal communication skills, including ability to communicate complex concepts in simple, actionable terms;
• Excellent organizational and time management skills;
• Highly motivated self-starter with a preference to work in a fast-paced, fluid environment;
• Ability to evaluate new tools for automation and drive efficiencies .

Even better if you have one or more of the following:

• Experience in Integrated Marketing Communications, Go-To-Market, or Project Management in a marketing or agency setting;
• Project management certification;
• Experience standing up new project management systems & software;
• Experience in the Telecommunications or Retail Industry;
• Understanding of campaign methodologies and a successful track record of measuring and delivering on performance targets;
• Excellent presentation-building skills;
• Experience with Asana.

Where you’ll be working

In this role, you’ll have a defined work location that includes work from home and assigned office days (in-office days are Tuesday, Wednesday, and Thursday).

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