BAOTIĆ d.d.
✔ webdesign
✔ maintenance services
Baotić Group is a German-Croatian family-owned company whose business focus is ashore and offshore mobility. They are mainly involved in the automotive and nautical industries. Their daughter companies are located in three locations: in Zagreb (Car Dealer Baotić), in Frankfurt am Main (headquarters of Baotić Yachting GmbH) and in Seget Donji / Veli Rat (marines, the sale of boats and Charter yachts). Baotić Group provides an attractive package of services, from car sales and related service, to boat and yacht rental, sales, gastronomy, holiday apartments and marine service.
The previous solution was not effective because the website was made using outdated technology which is difficult to maintain with new technological tools, so the site was confusing for visitors. A special request was made regarding the presentation of as many as five different vehicle brands that Car Dealer Baotić has in its offer. Among other things, it was necessary to create a form through which up to three rides with different vehicles can be booked in the same term, which is not normally the practice in the automotive industry.
We have created a multi-brand website that meets today’s standards and technologies and enabled the clients to book a test drive through the website. In 2018, a 360 ° virtual walk was made in Marina Baotić in Ston. That way, the web site visitors are offered a 3D view of the yachts on offer for boat rentals.
Due to the five different car brands that Car Dealer Baotić has to offer, it was necessary to allow the visitor to select several vehicles for test drive renting. For this reason, we have created a form that is unique in that it offers the possibility to apply for three different car brands for the same driving period.
We received direct praise from Volvo brand executives for this solution. As a premium class representative, Volvo usually does not allow the presentation of its vehicles with other brands, so this praise is of great importance.
Visit the web site at www.baotic.hr
